INDUSTRY – Foodservice, Restaurant, Retail
Our client needed a visual system, brand, and language for a marketplace that blends local artists, and freshly sourced ingredients developed by the industry’s most creative and inspiring minds.
The brand identities of Mainstreet Market and Handcrafted Kitchen both needed to fit the fresh, open, and organic feel of the overall space and vibe.
Our team held in depth sessions with the chefs, architects, builders, and team that conceptualized this bold new idea for Mt. Prospect.
The result is an authentic, fresh brand that speaks to the vibrancy of the area and appeals to multiple audiences.